EMPLOYEE LUNCHEON

            Last month, Honda of El Cerrito hosted a luncheon for both our sales and service department employees.

While the staff exchanged laughs and conversation over a delicious catered lunch, our general manager, Scott Bisbee, honored many of our employees with awards commemorating a number of impressive achievements.

We’re incredibly grateful to have such a hard-working staff!

ABOUT HONDA OF EL CERRITO

Honda of El Cerrito was one of the first Honda dealerships to open in this country and has been an established Honda Dealer in the Bay Area for more than 35 years. Honda of El Cerrito serves the entire Bay Area, including San Francisco, Oakland, Berkeley, Walnut Creek, Orinda, Danville, Dublin and the Peninsula. In 1993, Honda of El Cerrito became a member of the Hendricks Automotive Group, which consists of more than 60 automobile dealerships nationally. Honda of El Cerrito is proud to offer great deals on new and pre-owned Hondas, including the Honda Accord, Honda Crosstour, Honda Civic, Honda CR-V, Honda Element, Honda FCX Clarity, Honda Fit, Honda Insight, Honda Odyssey, Honda Pilot and Honda Ridgeline. Learn more at www.hondaelcerrito.com or call us at (888) 241-4477.  

Introducing the newest member of the Honda family, CR-Z is NOW available!

AUGUST 25, 2010 – EL CERRITO, CA – Honda of El Cerrito is excited to announce the new CR-Z Sport Hybrid Coupe is now available. The vehicle has received much acclaim from critics prior to its release.

"Designed to be futuristic and dynamic, the CR-Z combines powerful performance in a compact form with a futuristic image,” according to The Auto Channel. “For its frontal view, an over-sized grill with a high-performance look is offset by openings on each side that lighten the overall feel. In the rear, tube-shaped rear combination lamps create a powerful presence."



“The 2011 Honda CR-Z is a great new vehicle that we are proud to offer our customers at Honda of El Cerrito,” said Scott Bisbee, General Manager of Honda of El Cerrito. “Hybrid vehicles are becoming increasingly popular, but the sleek styling and powerful performance put the CR-Z in a class of its own.”


Developed as a stylish, driver-focused vehicle with an emphasis on efficient performance, the all-new 2011 Honda CR-Z introduces a sleek two-passenger coupe design with quick, sporty handling to the gasoline-electric hybrid segment. The CR-Z demonstrates the Honda commitment to safety in the vehicle's design and construction, with safety features including Advanced Compatibility Engineering (ACE) body structure, Vehicle Stability Assistance, front and side airbags, an anti-lock braking system, and a tire pressure monitoring system.

Come test drive this unique sleek two passenger coupe TODAY!

ABOUT HONDA OF EL CERRITO

Honda of El Cerrito was one of the first Honda dealerships to open in this country and has been an established Honda Dealer in the Bay Area for more than 35 years. Honda of El Cerrito serves the entire Bay Area, including San Francisco, Oakland, Berkeley, Walnut Creek, Orinda, Danville, Dublin and the Peninsula. In 1993, Honda of El Cerrito became a member of the Hendricks Automotive Group, which consists of more than 60 automobile dealerships nationally. Honda of El Cerrito is proud to offer great deals on new and pre-owned Hondas, including the Honda Accord, Honda Crosstour, Honda Civic, Honda CR-V, Honda Element, Honda FCX Clarity, Honda Fit, Honda Insight, Honda Odyssey, Honda Pilot and Honda Ridgeline. Learn more at www.hondaelcerrito.com or call us at (888) 241-4477.

Mark Martin is driving the No. 5 Hendrick car

It’s Race Time Again!

Mark Martin Teams Up With Hendrickcars.com

This weekend at the Sunco Red Cross Pennsylvania 500 at Pocono Raceway, NASCAR veteran, Mark Martin, will be at the wheel of the No. 5 Hendrickcars.com/GoDaddy Chevrolet. Martin has a history of racing strong at this tricky triangle track. He has 47 NASCAR Sprint Cup Series starts at Pocono Raceway under his belt and has posted 19 top-five finishes there. After finishing as the runner-up at this track six times, Martin is looking for a win this weekend.



Hendrickcars.com and Hendrick Motorsports will give one lucky race fan a replica of the blue and black No. 5 helmet signed by Mark Martin. To be entered for your chance to win one of the best looking helmets in the series, visit Hendrickcars.com to submit your sweepstakes entry. Race to enter now because the sweepstakes ends August 4, 2010.


Be sure to visit Hendrickcars.com on Friday August 13, 2010, to find out if you’re the winner.


Hendrickcars.com is the place to find thousands of high quality, manufacturer certified pre-owned vehicles. It’s easy and affordable to find and buy the best used cars online. You’ll also enjoy the peace of mind that comes from the free CARFAX reports that accompany each Hendrickcars.com car. You can be just like your favorite NASCAR drivers like Jimmie Johnson, Jeff Gordon, Dale Earnhardt Jr and Mark Martin, and drive a Hendrick car too!


Honda of El Cerrito is also a proud member of the Hendrick family. If you see a pre-owned car you like on Hendrickcars.com, we can get it for you!

Jingle Jam IPAD Winner

And the Jingle Jam Winner Is… the Pirate?!!

Save money and time. Buy your car online. Honda of El Cerrito dot com.

This little jingle has been playing in our heads all month. It’s been on the radio. It’s been online. It’s been the focus of the Jingle Jam Contest. It’s been everywhere!


During the Jingle Jam Contest, we invited people to record their version of our radio jingle, post it online and then encourage friends to vote for their submission. The qualifying entry with the most votes was declared the winner.

Congratulations to Kris Rudeegraap, our first ever Honda of El Cerrito Jingle Jam Contest winner. Kris’ version of our jingle received over 600 votes which was good enough to win the $1,500 cash prize. Some of you may remember his video entry – he was the Pirate.

Lucky, Regina P. was selected from the voters and won an Apple iPad!

We love contests, so be sure to look for emails from us and check out our Facebook page for future contest announcements.                                

Off the Wall Event

We’ve Gone Off The Wall (and You Should Too)!

Maybe we’ve gone a little bit crazy. You might even say that we’re “off the wall.” That’s okay. We have gone off the wall and you should too!

We are excited about our Off the Wall Event going on now. When you come into Honda of El Cerrito, you’ll see vehicle documents for our inventory of new Hondas taped to the walls all over the dealership. During our Off the Wall Event, you can simply walk up to the wall, find the paper for the Honda you want to buy, pull it down and choose to pay that low purchase price OR take advantage of 0% APR financing!


Customers went so crazy for our Off the Wall Event over July 4th weekend that we have decided to extend it. People who participated got top dollar for the cars they traded in and great deals on new models. In fact, so many people participated that we doubled the number of used cars we have on our lot! The best part is that our customers had fun and we always have fun when we’re helping people get into brand new Hondas.



The deals are crazy good and the sale is crazy fun. Come in now before it’s over!