Friday, February 19, 2010

Start Your Engines…#88 Chevrolet

#88 Chevrolet is the One to Watch
at Upcoming Nationwide Series Races

Upcoming Nationwide Race Series Events

Attention race fans, we have some exciting news about upcoming Nationwide Series races. Honda of El Cerrito, a proud member of the Hendricks Automotive Group, is pleased to announce that Hendrickcars.com, is sponsoring the JR Motorsports, #88 Chevrolet in two upcoming Nationwide Series race events on Saturday February 20, 2010 at 2:30 p.m. PT, at Auto Club Speedway in Fontana, California, and Saturday February 27, 2010 at 1:30 p.m. PT, at Las Vegas Motor Speedway in Las Vegas. Both races will be broadcast on ESPN2.

About #88 Chevrolet Driver, Kelly Bires

The ultracompetitive, high profile #88 Chevrolet is being driven by 25 year old Kelly Bires, a rising star in the racing world. Kelly Bires was signed by JR Motorsports in September 2009, and completed his first race under the JRM banner in the final race of the series at Homestead-Miami Speedway in the #5 Chevrolet. Bires was not plucked from obscurity by team owner Dale Earnhardt Jr. Before joining the JR Motorsports family, Bires had extensive racing experience and strong credentials having competed for two years in the NASCAR Camping World Truck Series and NASCAR Nationwide Series where he scored three to five and eleven top-ten finishes.

By the time he was old enough for a driver’s license, Bires had already been in the racing world for years. By age 12, Bires had two Regional Karting Titles. By age 14, he had earned consecutive national championships. When Bires was 15 years old he entered the Allison Legacy Car Series and won Rookie of the Year in 2000 and Series Champion in 2001, two of the most prestigious awards. In 2002, Bires moved to the late model ranks and ran locally in his home state of Wisconsin before moving to Charlotte to pursue a NASCAR career.

Bires quickly made his mark when he entered the ASA Late Model Series in 2006. He racked up seven wins, four poles, 15 top-five finishes, and, in 17 starts, he never finished outside the top-ten. With his record, Bires was the hands down winner of the series championship and the Rookie of the Year title.

JTG Racing could not help but notice Bires’ impressive racing resume and signed him to drive one of its two NASCAR Camping World Truck Series entries in 2007. Bires benefitted from the mentorship of racing veteran, Mark Martin, who he teamed with early in the season. When a mid-season opportunity to race in the Nationwide Series arose, Bires jumped on it. Bires debuted at the Meijer 300 race at Kentucky Speedway driving the #47 Clorox car for JTG Daugherty Racing where, after starting 26th, he finished seventh. Bires posted two top-ten finishes during his rookie season.

Bires kept running for JTG in 2008, racking up one top-five and six top-ten finishes. In 2009, Bires drove in select races for Kevin Harvick, Inc., Braun Racing and CJM Racing. In four starts, Bires earned two top-five and three top-ten finishes. In 2009, Bires also made one ARCA start at Talladega where he led for 35 laps and ultimately finished ninth.

About Hendrickcars.com

You can be a Hendrickcars.com driver like Kelly Bires too! Hendrickcars.com, is the place to find top quality used cars. At Hendrickcars.com, you will find up to 5,000 used vehicles from top manufacturers, nearly half of which are certified, pre-owned vehicles. A free CARFAX report is available with every vehicle.

Wednesday, February 10, 2010

LOCAL HONDA DEALERSHIP HELPS HAITI

PRESS RELEASE

LOCAL HONDA DEALERSHIP HELPS HAITI

Honda of El Cerrito, located at 11755 San Pablo Avenue, El Cerrito, California, has announced that, for every person who becomes a fan of its Facebook page during the month of February, it will donate $1 to the American Red Cross to benefit earthquake victims in Haiti and assist with the on-going humanitarian relief efforts in that country.

FOR IMMEDIATE RELEASE

PRESS RELEASE – February 10, 2010, El Cerrito, California – Honda of El Cerrito sponsoring a Facebook promotion to benefit relief efforts in Haiti.

In the wake of the 7.0 earthquake that struck the Caribbean nation of Haiti on January 2, 2010, Northern California Honda dealership, Honda of El Cerrito, located at 11755 San Pablo Avenue, El Cerrito, California, has announced plans to donate $1 to the American Red Cross to assist with relief efforts for every person who becomes a fan of its Facebook page during the month of February.

“Automobile dealerships have a long history of involvement in the communities they serve, from sponsoring Little League teams to participating in food drives. We’re committed to continuing this tradition of giving back, but we live in a global community now,” said Scott Bisbee, the General Manager of Honda of El Cerrito. “I was blown away by the effectiveness of the text messaging programs in quickly raising money for Haiti. I realized that we could also use technology to do our part to contribute to the efforts to help the people of this country recover from the devastation caused by the earthquake. ”

Honda of El Cerrito urges Facebook users to become a fan of their Facebook page before the end of February. This can be done by visiting http://www.facebook.com/pages/El-Cerrito-CA/Honda-El-Cerrito-Bay-Area-Honda-Dealer/66618953798?ref=search&sid=617057624.2652088172..1 and clicking “Become a Fan.”

###

ABOUT HONDA OF EL CERRITO

Honda of El Cerrito was one of the first Honda dealerships to open in this country and has been an established Honda Dealer in the Bay Area for more than 35 years. In 1993, Honda of El Cerrito became a member of the Hendrick Automotive Group which consists of more than 60 automobile dealerships nationally. Learn more at www.hondaelcerrito.com or call 888-241-4477.

FOR ADDITIONAL INFORMATION

Contact Kristen Judd at 3Birds Marketing, LLC at 415/235-3902.